Key Measures
- 554,000 unique visitors
- 104,000 unique visitors per day (avg.)
- 2.3% reach of online universe
- Males 21-34 account for 32% of the sportsnet.ca audience
- This demo's Unique Visitor Composition Index is 287.
Source: ComScore MediaMetrix, All Locations, Sep 08
|
 |
| Age & Gender |
% |
| Age 18-49 |
76% |
| Age 25-34 |
30% |
| Age 35-54 |
39% |
| Male |
75% |
| Female |
25% |
| Household Income |
% |
| $60k+ |
61% |
| $75k+ |
40% |
| $100k+ |
23% |
|
|
| Regional |
% |
| British Columbia |
28% |
| Prairies |
23% |
| Ontario |
38% |
| Quebec |
5% |
| Atlantic |
5% |
| Household Size |
% |
| 1-2 person household |
35% |
| 3+ person household |
65% |
| Have children |
45% |
|
